Sign In
  • UGANDA
  • AFRICA
  • WORLD
watchdog uganda logo
Submit an Article
  • Home
  • News
    • National
    • Politics
    • World News
    • Media Outreach Newswire
    • Africa News
    • Tourism
    • Community News
    • Luganda
    • Sports
      • Football
      • Motorsport
  • Op-Ed
    • #Out2Lunch
    • Conversations with
    • Politics
    • Relationships
  • Business
    • Agriculture
    • CEOs & Entrepreneurs,
    • Companies
    • Finance
    • Products
    • RealEstate
    • Technology
  • Entertainment
    • Lifestyle
  • People
    • Showbiz
      • Salon Mag
  • Special Report
    • Education
    • Voices
  • Reviews
    • Products
    • Events
    • Hotels
    • Restaurants
    • Places
  • Forums
  • Donate
  • China News

Archives

  • January 2026
  • December 2025
  • November 2025
  • October 2025
  • September 2025
  • August 2025
  • July 2025
  • June 2025
  • May 2025
  • April 2025
  • March 2025
  • February 2025
  • January 2025
  • December 2024
  • November 2024
  • October 2024
  • September 2024
  • August 2024
  • July 2024
  • June 2024
  • May 2024
  • April 2024
  • March 2024
  • February 2024
  • January 2024
  • December 2023
  • November 2023
  • October 2023
  • September 2023
  • August 2023
  • July 2023
  • June 2023
  • May 2023
  • April 2023
  • March 2023
  • February 2023
  • January 2023
  • December 2022
  • November 2022
  • October 2022
  • September 2022
  • August 2022
  • July 2022
  • June 2022
  • May 2022
  • April 2022
  • March 2022
  • February 2022
  • January 2022
  • December 2021
  • November 2021
  • October 2021
  • September 2021
  • August 2021
  • July 2021
  • June 2021
  • May 2021
  • April 2021
  • March 2021
  • February 2021
  • January 2021
  • December 2020
  • November 2020
  • October 2020
  • September 2020
  • August 2020
  • July 2020
  • June 2020
  • May 2020
  • April 2020
  • March 2020
  • February 2020
  • January 2020
  • December 2019
  • November 2019
  • October 2019
  • September 2019
  • August 2019
  • July 2019
  • June 2019
  • May 2019
  • April 2019
  • March 2019
  • February 2019
  • January 2019
  • December 2018
  • November 2018
  • October 2018
  • September 2018
  • August 2018
  • July 2018
  • June 2018
  • May 2018
  • April 2018
  • March 2018
  • February 2018
  • January 2018
  • December 2017
  • November 2017
  • October 2017
  • September 2017
  • August 2017
  • July 2017
  • June 2017
  • May 2017
  • April 2017
  • March 2017
  • February 2017
  • January 2017
  • November 2016
  • October 2016
  • September 2016
  • August 2016
  • July 2016
  • September 2015
  • April 2014
  • June 2013

Categories

  • #Out2Lunch
  • Agriculture
  • Big Brother Naija Dairy
  • Business
  • CEOs & Entrepreneurs,
  • China News
  • Community News
  • Companies
  • Conversations with
  • Court
  • culture
  • Deplomacy
  • Education
  • Education
  • Entertainment
  • Entrepreneurs
  • Events
  • Fashion
  • Finance
  • Football
  • Health
  • Hotels
  • Innovation
  • Lifestyle
  • Luganda
  • Motorsport
  • National
  • News
  • Op-Ed
  • Opinion
  • People
  • Photos
  • Places
  • Politicians
  • Politics
  • Politics
  • Products
  • Products
  • RealEstate
  • Relationships
  • religion
  • Reports
  • Restaurants
  • Reviews
  • Salon Magazine
  • Showbiz
  • Special Report
  • Sports
  • Stars
  • Technology
  • Tourism
  • Travel
  • Traveler
  • Trips
  • Video
  • Voices
  • World
  • World News
Reading: Kayemba Pledges Business Boom: Transforming Masaka into Investor Haven if Elected Mayor
Share
Watchdog UgandaWatchdog Uganda
Font ResizerAa
  • Home
  • News
  • Op-Ed
  • Business
  • Entertainment
  • People
  • Special Report
  • Reviews
  • Forums
  • Donate
  • China News
Search
  • Home
  • News
    • National
    • Politics
    • World News
    • Media Outreach Newswire
    • Africa News
    • Tourism
    • Community News
    • Luganda
    • Sports
  • Op-Ed
    • #Out2Lunch
    • Conversations with
    • Politics
    • Relationships
  • Business
    • Agriculture
    • CEOs & Entrepreneurs,
    • Companies
    • Finance
    • Products
    • RealEstate
    • Technology
  • Entertainment
    • Lifestyle
  • People
    • Showbiz
  • Special Report
    • Education
    • Voices
  • Reviews
    • Products
    • Events
    • Hotels
    • Restaurants
    • Places
  • Forums
  • Donate
  • China News
Have an existing account? Sign In
Follow US
© 2026 Watchdog Uganda. Ruby Design Compan. All Rights Reserved.
BusinessCommunity NewsNationalNewsPeoplePoliticsPolitics

Kayemba Pledges Business Boom: Transforming Masaka into Investor Haven if Elected Mayor

Brian Mugenyi
Last updated: 3rd October 2025 at 22:33 10:33 pm
Brian Mugenyi
Share
SHARE

Masaka City achieved city status in July 2020, thanks to interventions led by Buganda’s Kabaka Ronald Muwenda Mutebi II. This elevation sparked a mindset shift among locals, unlocking investment opportunities in hospitality, motor sales, and retail trading.

Yet, the area’s political and governance structures remain inconsistent. While voters consistently elect local leaders, many fail to meet business sector expectations.

Godfrey Kayemba, a prominent figure in the city’s history, served as mayor for two terms before handing over to Florence Namayanja in the 2021 elections. His tenure embodied the good, the bad, and the controversial aspects of leadership.

Kayemba was celebrated as a people-centered leader, known for his charisma, social networks, and passion for youth sports development in Masaka and beyond. His nickname, ‘Afaayo’ (meaning ‘the one who cares’), symbolized his efforts to blend politics with community needs.

Under Kayemba, key infrastructure projects flourished. These included streetlights installed across Masaka via the Uganda Support for Municipal Infrastructure Development (USMID) program, school renovations, road network improvements, and upgrades at Masaka Regional Referral Hospital. Such initiatives boosted businesses by enhancing security and fostering a trade-friendly environment.

Electricity shortages, a persistent issue since the late Mayor Tebyasa Matovu’s era, saw progress under Kayemba through the 2015 Electricity Development Sector Programme. Lighting reached areas like Katwe-Butego, Bukoyolo, and Kalagala, invigorating nightlife commerce and curbing trader insecurity.

However, controversies marred his record. Critics highlighted the sale of the Mayor’s Garden and other prime assets to private investors, alongside his inability to resolve the aging taxi park—a chronic business headache.

Economically, Kayemba oversaw the Shs25 billion modernization of Nyendo Market, serving 2,000 traders, and initiated Shs20 billion restorations at Masaka Municipality Market. These efforts solidified Masaka’s status as a dynamic trading hub.

When National Unity Platform’s (NUP) Florence Namayanja assumed office in 2021, business hopes surged. As former Bukoto East MP and ally of ex-Kampala Mayor Nasser Ntege Ssebaggala, she brought political savvy and networks. Drawing from Kampala’s business evolution, she was poised to adapt those lessons to Masaka.

Namayanja inherited advantages like the Bank of Uganda Currency Centre at the former Golf Course. Her Buganda Kingdom ties, via ex-premier John Baptist Walusimbi, bridged cultural and business worlds.

She champions women’s empowerment, ensuring female traders share in economic growth. Reviving historical sites, she argues, could spur tourism revenue: “This could be a powerful tool to attract visitors and bolster the business community.”

The unfinished Masaka City Town Hall, demolished in 1987 under Idi Amin, symbolizes lost glory. Traders and investors view its reconstruction as a hub for administration and business dialogue.

As Masaka navigates its crossroads, Namayanja can build on Kayemba’s wins—like tapping government programs for infrastructure—while sidestepping pitfalls in asset management and urban planning.

For Masaka to become a business haven for locals and international investors, Namayanja must emphasize governance, investor-friendly policies, and inclusive development. Blending its rich history with modern reforms could elevate it among Uganda’s top urban centers.

Kayemba, eyeing a comeback, vows transformation. “I intend to change the minds of the people. They feel unprepared and disorganized, prompting relocations. I want to harmonize the business community, instilling confidence in owning their city. Internal bickering is unnecessary; they deserve to thrive at home.”

He prioritizes market enhancements to position Masaka as a regional hub for nine districts. “It must be a food basket, drawing buyers from Kenya. We’ll organize our people and boost coffee production in Kalungu and Bukomansimbi districts—crucial economic drivers.”

The market employs thousands regionally, with supporters pledging fundraising for his campaign to enhance productivity. “People once sourced produce from afar, but now Masaka feeds them. It’s a vital economic pivot. Chasing traders over trade orders is a ghastly mistake.”

**Infrastructure Development**
Kayemba plans extensive road upgrades: 46 km overall, including 16 km in Kabonera, 8 km for the industrial hub, 4 km from Masaka Secondary School to Kitengesa, and 23 km via USAID projects. “All main roads must open, guiding settlements and valuing land and produce.”

**Attracting Investors**
During the late Ssemwogere’s era, Masaka lost the Coca-Cola project to Mbarara. Kayemba insists investors can be lured back with targeted incentives.

**Education**
Government-aided schools underperform, so he advocates expanding facilities to underserved areas, with strict monitoring for better results.

**Health Centers**
Masaka needs more regional referral hospitals and new health centers. “Doctors must be engaged in dialogues for retention and motivation.”

Transport and Jobs
Commuter buses will ensure affordable access. “A city is a job center. We’ll create opportunities, especially for youth in garages—even Shs20,000 daily income counts—for our one-million-strong population, including business folks and permanent residents. We must grow this number.”

Administration and Taxes
Current taxes—trade licenses, fumigation, and others—stifle business.

“Leadership ignores sub-county voices; we need teamwork. I’ll enforce collaboration with agencies, scrap excessive taxes, and phase out street parking fees on churches, hospitals, and illegal taxi spots.”

With 360 square kilometers, Masaka demands a narrowed physical plan for appeal. Land compensation and grabbing issues plague the area, involving entities like Buganda Land Board, Masaka District Land Board, Custodian Board, and Uganda Land Commission—causing title frictions. The new Masaka City Land Board manages allocations effectively, but even the mayor’s office lacks permanent titles. “This must be fixed.”

Current policies discouraged investors.

Physical Plans
Kayemba envisions an airport, port for easier transport, and an oil pipeline via World Bank lobbying. Train networks from Kampala highways would connect regional districts.

He’ll foster industries: hotels, factories for tiles and glass from white sand minerals. Fish, tomato, and matooke processing—pioneered by Mr. Byansi but hindered by policies—must be revived.

Masaka lacks key government agencies: no Court of Appeal, driving permit or passport offices, or Attorney General’s chambers, forcing trips to Mbarara. Establishing these will streamline services.

Kayemba’s vision: teamwork, inclusivity, and bold reforms to reclaim Masaka’s glory as a business powerhouse.


Do you have a story in your community or an opinion to share with us: Email us at Submit an Article
Subscribe to Our Newsletter
Subscribe to our newsletter to get our newest articles instantly!
TAGGED:Katemba AfaayoMASAKA CITYmayor Masaka
Share This Article
Facebook Whatsapp Whatsapp Email Copy Link
ByBrian Mugenyi
Follow:
Brian Mugenyi is a Ugandan Journalist who has worked with different Media Organizations in Uganda such as Nation Media Group and Watchdog Uganda with a bias in Explanatory reporting, Sports and feature writing. In 2018, he emerged the 1st runners up in the Regional Sports Journalist of the year awards organized by Sports Journalists Choice Awards. He has featured on different radio shows such as Akaati kebyemizannyo and Eriiso Lyebyemizannyo on CBS FM, Star FM and Radio Sapiencia as a Sports analyst and football commentator. You can reach him via Email: mugenyijj@gmail.com or Telephone: +256 775 846 606/ +256752469758
Previous Article JUST ASKING: Can Among’s Magic Deliver Busoga Back to Museveni?
Next Article MIKE SSEGAWA: Taxing Vaccines Betrays Uganda’s Health Triumphs – Act Now to Save Our Children

Editor's Pick

Community NewsEducationNewsPoliticsVoices

Uganda Media Centre Boss Katureebe, Masaka RCC Task Journalists to remain objective in Elections reporting

KAMPALA/MASAKA – Ahead of Uganda’s general elections scheduled for 15 January 2026,…

By
Our Correspondent
Brian Mugenyi
4 Min Read
Op-EdPolitics

Dr. Ayub Mukisa: Kyagulanyi’s Supporters: Goodbye to Political Excitement as Reality Sets In

Some readers may question why Iam saying goodbye to the political excitement…

3 Min Read
Op-EdPolitics

MATHIAS LUTWAMA AFRIKA: On Museveni’s revival, with a glorious future

In the chronology of managing governments, the execution of popular symmetry, with…

3 Min Read

Top Writers

Mike Ssegawa 671 Articles
Two decades of reporting, editing and managing news content. Reach...
Mulema Najib 4318 Articles
News and Media manager since 2017. Specialist in Political and...

Op-ED

Why Business owners Should Invest money in Agribusiness in Uganda

Sarting and scaling a business often requires significant capital, and…

11th January 2026 at 14:52

Dr. Ayub Mukisa: Kyagulanyi’s Supporters: Goodbye to Political Excitement as Reality Sets In

Some readers may question why Iam…

11th January 2026 at 13:59

MATHIAS LUTWAMA AFRIKA: On Museveni’s revival, with a glorious future

In the chronology of managing governments,…

11th January 2026 at 11:42

NESTOR BASEMERA, PhD: More Women: Catalyst for Peace, Stability, and Protecting the Gains

As Uganda prepares for the upcoming…

10th January 2026 at 17:17

ROBERT ATUHAIRWE: Don’t you dare mess with data of Ugandans!

Reports of individuals and organisations gaining…

9th January 2026 at 11:46

You Might Also Like

EducationNationalNews

National Water and Sewerage Corporation Loses UGX 300 Million Annually to Water Theft in Greater Masaka, Clears Sogea Satom for Rural Water Extension

MASAKA – The National Water and Sewerage Corporation (NWSC) has disclosed that it lost approximately UGX 300 million in the…

3 Min Read
BusinessCEOs & Entrepreneurs,CompaniesFinanceNews

State House Anti-Corruption Unit, CID Launch Investigation into Uganda Airlines Officials for Alleged Abuse of Office, Embezzlement, False Accounting

Kampala – The State House Anti-Corruption Unit (SHACU), in collaboration with the Uganda Police Force's Criminal Investigations Directorate (CID), has…

3 Min Read
News

President Museveni to Nansana voters: “I want every Ugandan yo know where wealth and jobs are”

President Yoweri Kaguta Museveni has renewed his long-standing economic message to Ugandans, urging citizens to focus on understanding where wealth…

11 Min Read
News

FIDA Uganda advocates for Women support, Protection and Representation in 2026 General Elections

By Edrisa Ssentongo The Uganda association of Women lawyers commonly known as FIDA Uganda in a statement has called on…

2 Min Read
watchdog uganda logo

About Us

Watchdog Uganda is a portal for solution journalism, trending news plus cutting edge commentaries in the fields of politics, security, business, tourism, entertainment, technology, agriculture, climate change, environment, public health et al. We also give preference to Ugandan community news and topical discussions. The portal also publishes community news and topical discussions.

Quick Links

  • Submit an Article
  • Forums
  • About Us
  • Contact Us
  • Advertise
  • Terms and Conditions

Information you can trust:

Reuters, the news and media division of Thomson Reuters, is the world’s largest multimedia news provider, reaching billions of people worldwide every day, Sign up for our free daily newsletter: thomson@reutersmarkets.com

Follow Us

FacebookLike
XFollow
YoutubeSubscribe
TiktokFollow

© 2026 Watchdog Uganda. All Rights Reserved.

Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?