A delegation from Uganda Tourism Board hosted a Uganda Day at the ongoing Cannes Film Festival in France, where they pitched The Pearl of Africa as the ultimate film destination.
This discussion was aimed at positioning the country as the multifaceted filming destination and hub to regional and international film makers.
With the beautiful scenery, favorable climate, and a rich cultural heritage, all connive to make Uganda the perfect set for shooting international films and documentaries.
The Ugandan team in the festival has already held talks with the leading Nigerian and Canadian movie directors about making movies in the country and preparations are under way, according g to Sandra Natukunda, the Senior Public Relations Officer at UTB.
“With such exposure to a global audience of renowned film makers, the Uganda film industry is destined for greater times. The Uganda Day was a great opportunity for us to showcase what Uganda can offer to film makers. We showcased our unique selling points such as weather, which enables film makers to shoot all year round,” she said.
She stated that the African Pavillion at Cannes has been a very good learning for Ugandan film makers and that the lessons learnt will be of invaluable importance to this budding industry.
Eng Godfrey Mutabaazi, the Executive Director of Uganda Communications Commission (UCC), believes that Uganda has the potential of becoming a center for filming in Africa.
“This is a unique opportunity for Uganda to position local film trade and promotion that outlines the diversity and plurality of Uganda, at an international level to drive television content” he said.
Uganda joined other participating countries such as Nigeria, Kenya, Tanzania, South Africa, Jamaica, USA and Brazil in the festival.
The Pavillion Afrique is an exclusive business platform where film industry stakeholders meet to discuss potential trade in Cinematography and taking advantages of the unique atmosphere at the festival de Cannes.
And this year’s festival was organized under the theme ‘Connecting the Past, Present and Future’.
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