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Case Hospital searches for PR firm to help clean its tarnished image

Watchdog Uganda by Watchdog Uganda
8 years ago
in News
1 0

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By our reporter

After public’s negative perception against Case Hospital, the management has decided to launch a hunt for a public relations firm which shall help the medical centre clean its tarnished image.

Of late a lot of controversies have been surrounding the hospital.

Last year, Francis Ekalungar, the hospital’s accountant was brutally murdered and some people alleged that his death may have been an inside job.

Last week, celebrated singer Mowzey Radio died from the same hospital after spending almost two weeks in coma. After the singer’s death, rumours started to circulate alleging that he died shortly after his admission but the hospital management kept him on life support to accumulate medical bills.

Apart from that, a lot of negativity has been attributed to Case Clinic in the eyes of the general public which has prompted the management to search for a publicist who will beautify the hospital’s image.

In an advert, Case Hospital stated,” With the emergence of dynamic communication platforms, it is prudent that CASE Hospital adopts to the current communication needs to allow us effectively engage our esteemed patients and all associated stakeholders. CASE Hospital invites high caliber firms to express interest in provision of Public Relations and communications Services for the period 2018-2019,”


Do you have a story in your community or an opinion to share with us: Email us at editorial@watchdoguganda.com
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Watchdog Uganda is a portal for solution journalism, trending news plus cutting edge commentaries in the fields of politics, security, business, tourism, entertainment, technology, agriculture, climate change, environment, public health et al. We also give preference to Ugandan community news and topical discussions. The portal also publishes community news and topical discussions.

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